
tonis EATERY: A Brand Relaunch with a Distinctive Signature
8 October 2026News · 08.10.2026 · Splashdiving
Rebuild for 2027Splashdiving
2027
Splashdiving. The Original.
With new partners and new ideas, we are reshaping Splashdiving: from a recreational activity into a sport defined in its own right – with a new event programme and series launching in 2027.

- Status
- Concept phase for the 2027 season
- Services
- Brand strategy, sports concept, event format, design, website
- Next step
- Partners, rulebook and dates for the 2027 series
What it is about
Splashdiving is freestyle acrobatics from a diving tower: somersaults, twists and aerial showmanship – the landing is scored, and the higher the splash, the better. More than 1,000 tricks and an official Jumpchart featuring moves such as the anchor, plank and cannonball form the foundation.
What is taking shape
- Defining it more precisely as a sport in its own right: rules, scoring, a Jumpchart and clear formats for athletes, swimming pools and partners
- A new event programme and series for 2027 – with new partners and new ideas
- Brand identity for “Splashdiving Legends – The 20-Year Splashiversary” to mark the World Championship anniversary in 2027
- Redeveloping splashdiving.com with dedicated sections for athletes, swimming pools, partners and the press
Where we stand
The redevelopment is a substantial undertaking that will continue over the coming months. We will announce dates, venues and partners for the 2027 series once they are confirmed.


Photos and poster: Splashdiving archive / Universal Brands.
Universal Brands · Creative Studio · Bamberg
